B2C personalisation was once about relevance: the right product at the right time. Today, programmatic advertising, AI recommendation engines, and predictive analytics deliver that automatically. What’s left is cosmetic emails that say “Hey %%first_name%%, we thought you’d like this.” It feels more creepy than compelling.

Across these readings, a humbling truth emerged: much of success is beyond our control. In The Algebra of Wealth, Scott Galloway writes, “Ultimately, it worked. Or did I just get lucky? The answer is yes.”

Somewhere along the way, we replaced the shopkeeper with algorithms, automation, and “personalised” pop-ups that somehow always miss the mark.

As a creative and entrepreneur, I’ve found that loneliness is often part of the journey. It’s a reality we don’t talk about enough, those quiet hours spent chasing an idea, wrestling with challenges, or simply figuring out what comes next. For many of us, loneliness feels inevitable, even as we pursue passions that ignite us. […]

The photo is Phil Kessel – a three time Stanley Cup winner, the image of a champion. In sports, as in business, success is rarely linear. Wins and losses are part of the journey, but the key to achieving greatness lies in how you approach both. A single game is important, but it’s just one […]

The human bullshit radar is unforgiving, and once you’ve lost trust, it’s almost impossible to regain it.

Here’s the thing: entrepreneurship is not the dream for competent, sane people. If you’re good at what you do, have a stable career, and enjoy collaborating in a structured environment, you’re likely far better off staying where you are. Building your own thing requires a level of obsession and tolerance for discomfort that borders on madness.

I’ve learned that resilience, reinvention, and authenticity don’t come from clever gimmicks or market positioning; they come from building something true to your values and your audience’s needs. For MANWASH, that meant focusing on the things that matter most: quality, simplicity, and purpose.

“All the gear, and no idea…” Gandhi We’ve all heard the phrase, “Fake it till you make it.” It’s become something of a mantra in business and personal development circles. But while “faking it” may get you through a meeting or two, I’ve learned that there’s a far more powerful approach to building real confidence […]